Business & Sport
Owner, 2016 Premier League Champions
2016
The story of Vichai Srivaddhanaprabha

The 5,000-to-1 Bet That Actually Paid Off

A Bangkok duty-free shop owner bought a struggling English football club as a long-shot bet on his own instincts — and four years later, stood in the middle of one of the greatest upsets sport has ever produced.

01One Shop in Bangkok

Vichai Raksriaksorn was born on 4 April 1958 in Bangkok, into a Thai-Chinese family. In 1989 he opened a single duty-free shop in the city — nothing that looked, at the time, like the start of an empire. It became King Power.

02Building the Empire, and a New Name

King Power grew into Thailand's largest duty-free retail operator, eventually holding the exclusive rights to run duty-free shops at the country's major airports. The scale of it caught royal attention: in a ceremony with King Bhumibol Adulyadej, Vichai was given a new surname for his family — Srivaddhanaprabha, meaning "light of progressive glory." He'd built the business under one name and would finish his life under another, awarded to him because of what that business had become.

03The Bet Nobody Understood

In 2010, Vichai bought Leicester City — at the time stuck in England's second tier, nowhere near the Premier League, for a club with no realistic claim to greatness. He became chairman the following year and renamed the stadium King Power. To most people watching from outside, it looked like a rich man's expensive hobby, not a serious bet.

045,000 to 1

Bookmakers opened the 2015–16 Premier League season with Leicester City at 5,000-to-1 to win the title — the kind of odds normally reserved as a joke, not a real market price. Leicester won it anyway. It was the club's first top-flight title in its entire 132-year history, and it happened at odds so long that people who'd placed novelty bets years earlier, for a few pounds, walked away with life-changing money. The press called Leicester the "Cinderella Team." Nobody in football had seen anything quite like it before, and most people who study the sport still haven't seen anything like it since.

A club with no realistic claim to greatness, backed by a man everyone assumed was just indulging himself — and then it actually happened.

05What He Did With It

Vichai gifted all nineteen first-team players BMW i8 sports cars, worth roughly £100,000 each, as a personal reward for the title. It wasn't a boardroom bonus buried in a press release — it was the kind of gesture that made clear this had never just been business to him.

0627 October 2018

After a Premier League match against West Ham at King Power Stadium, Vichai boarded his helicopter to leave, as he regularly did. It crashed in a car park just outside the stadium minutes later. He died along with four others on board, at 60 years old.

07What Stayed

His son Aiyawatt — known as "Top" — took over as chairman, continuing the vision his father had started less than a decade earlier. Leicester City commissioned a statue of Vichai for the grounds outside King Power Stadium, the stadium named for the business he'd built from one shop in Bangkok, standing near the spot where his story ended.

Sources: Wikipedia, BBC, CNN, Forbes, Goodreturns — facts cross-checked across multiple accounts, not taken from a single source.

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